Category Archives: Genius

2009 Media Elements

In 2009 I averaged just over 69 captured media elements a day which is directly on par with the last three years.
I shot 9,582 videos and 14,304 photos on the canon. 1,421 came from the iPhone which is no longer a daily pocket device for me.

Also posted in Alcohol, Almost Genius, Auto, Beer, Beverage, Board, Brands, Cameras, Contest, Crazy, Dumbass, Economy, Energy, Entertainment, Facts, Family, Food, For Sale, Friends, Golf, Green, Humor, Hydle, Interesting Things, Internets, Long Drive, Marketing Level, Movies, Music, Not Genius, Rant, Skiing, Snow, Social, Soda, Sport, Technology, Television, Tips, Travel, Uncategorized, Vacation, Video, Workout | Tagged , , | Leave a comment

HYDLE – Super Bowl Ad Wrap-up

Song – Dream Police – Cheap Trick
I tracked 100 advertisements throughout Super Bowl XLIV and the winner for most creative and overall best executed upon first review is Audi… and this is partly why – Take the challenge. Nice work Paul Venables from Venebles Bell & Partners in San Francisco.
Two other ads that blatantly [...]

Also posted in Brands, Economy, Green, Humor, Interesting Things, Marketing Level | Tagged , , , , , , , , , | Leave a comment

The Who (Remixed)

Watching The Who play during the Super Bowl XLIV halftime show inspired me to do two things.
1 – Play Rockband again.
2 – Share a song with you.
Hydle – Baba O’Riley – The Who Tribute Remix
This track is from 2002. I gave my brother a shanky computer (it was beige) and he went to town [...]

Also posted in Family, Marketing Level, Music | Tagged , , , , , | Leave a comment

Happy To Be Alive Today

Something I tell myself every day since the breaks went out in my car on after a lovely day of skiing in Aspen on January 29th, 2010…

“I’m happy to be alive today.”

This advertisement doesn’t need supporting web material. Take something as basic as wearing your seatbelt and present it in new visually inspiring way… [...]

Also posted in Auto, Interesting Things, Marketing Level, Video | Tagged , , , , | 2 Comments

BBC Knowledge

Three Drunk Monkeys presents some rolling knowledge in this promo for the BBC. Genius.

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Honda Everything

Can’t say the creative teams at Honda are not not creative… I love their ads. Way to go Tony Davidson at Wieden + Kennedy, London.

Also posted in Auto, Brands, Marketing Level | Tagged , , , | Leave a comment

Whiskey Mailer

Also posted in Brands, Humor, Marketing Level | Tagged , | 1 Comment

LG – Give it a Ponder

YouTube, Facebook, Flickr, Twitter and Wikipedia … it’s all there – and it’s all about building awareness around such a simple idea. Way to go LG … I’m going genius on this.
But don’t forget that “sexting” was 2009 word of the year runner up – Just nipped out by “bukkake”.

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I Love Local Commercials

Rhett and Link are at it again. This time with Cullman Liquidation Ctr in Cullman, Alabama.

If you don’t understand what is going on here … watch this. And eventually make your way here.

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Red Bull Project X – Live

What can you create with 250,000 cubic yards of natural snow and 7,200 blocks of foam?
Go see for yourself.  Red Bull Project X … simply genius.

Also posted in Beverage, Board, Brands, Crazy, Energy, Entertainment, Friends, Internets, Marketing Level, Snow, Social, Sport, Video | Tagged , , , | Leave a comment

BOO-RITO

Chipotle strikes again … Genius.

Also posted in Food, Marketing Level | Tagged , , | Leave a comment

Kootenay Rockies Tourism Kills It

I’ve never been to the Kootenay Rockies – but they are the ones funding this amazing adventure and opportunity. It’s definitely a little out there … but for skiing – this is a godsend of needed creativity to the industry.
FREE Skiing | FREE Accommodations | FREE Travel

This is actually pretty unbelievable – If you [...]

Also posted in Board, Contest, Crazy, Interesting Things, Marketing Level, Skiing, Snow, Sport, Travel, Vacation, Video | Tagged , , , , | Leave a comment

P90 what? Try this.

I think this will get some intense results way faster then P90x.
1. Burpee’s
http://www.youtube.com/watch?v=PYfNA_lmkHM
2. Wood Chops
http://www.youtube.com/watch?v=FkhATg1-b9g
3. Rope Pull
http://www.youtube.com/watch?v=6SGM189C9VI
4. Side Lunge
http://www.youtube.com/watch?v=ic7HHwup_E8
5. Squats
http://www.youtube.com/watch?v=1kfZgv9RT88
6. Santana
http://www.youtube.com/watch?v=MU_YOKxJ4P8
Wow. Good Luck.

Also posted in Crazy, Interesting Things, Marketing Level, Sport, Video | Tagged , , , | Leave a comment

The Cult of Speed

If anybody wants to understand my thoughts exactly on where we sit in this crazy world – as human beings… at this exact moment. Erik Hauser writes it here best.

“The world is moving incredibly fast, and we all seem to have allocated less time for the things that mean the most to us.”

Noise is [...]

Also posted in Brands, Marketing Level | Tagged , , | Leave a comment

Remember this?

Google machines “The best commercial ever” … and bring back some good memories. We all remember receiving this one.

I don’t even know what Pro-Line is or does but remembering this one is a requirement to old school genius marketing.

Also posted in Entertainment, Internets, Marketing Level, Sport, Video | Tagged , , | Leave a comment
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