9/11 Amanda Capper National Anthem

[YouTubeUlar] <— 464

4am 9/11 Remembrance Media … Remember that time we Capper’d Salt Lake City on the 10 year anniversary of 9/11. Wow – I watched this on repeat for an hour tonight thinking about awesome things we have done with the power of friendship. When good people and friends come together, we can accomplish some pretty amazing and emotional things. Brian Gold Show Goldrich, thanks for having the power of microphones and believing in a random idea to do something good like this for the pure awesomeness of our country. The fact we were able to quiet down Festival Village at the Dew Tour (one of the noisiest environments of all time) to pull this stunt off without anyone knowing … equals pure “I Love America” kind of joy. Capper Capper Fish, I think the Denver Broncos are going to need some love this year. Hmmmm, would you change anything if you were in front of 75,000 of our orange and blue fans?

Damn – Waco isn’t so WACO Anymore – BSR Cable Park


[YouTubeUlar] <— 131,651

Wow, what can I say. Last time I was in WACO, Texas – ummmm, isn’t that enough? Let’s just say none of this awesome BSR Cable Park shit existed. We had a hard time finding a bar open after 9pm and that’s no joke.

For $20 you can buy an all day pass to flip your meat on the Royal Flush water slide in front of other meat.  Bring your own booze, or don’t – seems like they just don’t care.  Which is what makes the BSR Cable Park in Waco, Texas awesome.

Apparently they were voted #1 wake park in 2013.  I can see why.  Here is some more info for you to chalk up.

[BSR Cable Park Homepage]
[BSR Cable Park Facebook]
[BSR Cable Park Instaslammms]

Coleman Sweeney is a Genius Asshole


[YouTubeUlar] <— 791,573

Genius.

Are you a donor? Think about it.

“A year and a half in the making, the two-minute video – filmed by California-based production studio Furlined and featuring Thomas Jane, of the HBO series “Hung,” music written by Coldplay and a voiceover by actor Will Arnett – was posted on YouTube on Thursday with the goal of creating buzz and ultimately going viral, said David Fleming, CEO of Donate Life America.”

[Will the Real Coleman Sweeny Please Stand Up?] <— Read this
[registerme.org] <— Then do this
[Bonus Video] <— 2,547 Bonus Video

E-Day


[YouTubeUlar] <— 728,737

No Comments – Just watch :)

Ok – Two comments. Welcome back Bjarne and keep making great work Mike Douglas.

Audi A3 – Grandpa Bode Miller – Out of Control


[YouTubeUlar] <— 203 Genius. Although I believe the Audi A3 is actually the first car from Audi that signifies the beginning of the downfall of sexy design from my favorite German auto manufacturer... I still love this car and especially love this commercial. Let me say it again... Bode Miller + Out of Control + Audi quattro = Genius. For those of you new to my idealistic and very passionate representation of brands and technology here at hydle.com - I've been a major fan of Audi since the mid 1990s, bought my first Audi in 2003 (a 1997 A4 that now has 234,000 miles + counting) and picked up a 2013 S4 supercharged quattro just this past year. The original Audi quattro changed the automotive world. Similar to Apple releasing the macintosh in 1984... what Audi was doing in 1984 also took hold as the single most important development in the auto industry that would change my life down the road.

No pun intended… haha – It is hard to explain the difference of All Wheel Drive vs. 4 Wheel Drive vs. Audi quattro. I would gladly show you if you want to take a ride to the hills in our next snowstorm, but if you must read – start here. Or if you want to get your motion picture view on – go here.

Now, back to the beginning of the design downfall. How long does it take for a brand to lose it’s leadership in design? Well, let’s look at how long it takes to “build good design”, also known as “brand” an idea. It took an entire decade to build quattro and two decades to design and build the image of Audi around quattro. It can take decades to build something great… and design something that ultimately takes hold and is respected as a product leader, but in the end… I would have to say you can lose it much faster then it takes to build it.

Audi lost one of their key designers, Peter Schreyer to KIA back in 2006 and it is starting to take effect now. Peter Schreyer, who is now the President and Chief Design Officer of Hyundai and Kia Motors was brought into that company with a completely blank design slate… and look what he has done. I won’t be the first one to admit that I’ve double checked a few KIA models in the last two years, but what he is doing at KIA is working… and what Audi is doing is starting to slide. It may not be a big slide, and I certainly hope Audi hasn’t quite reached it’s peak in design, but remember… you lose it a lot faster than you build it. I hope Apple, my other lifelong power brand realizes this.

Ultimately Audi could lose all their design luster… and I would still drive one simply because there is zero comparison for quattro and there probably never will be. Obviously Audi is part of a larger Volkswagen Automotive Group, but who drives those? Volkswagen’s are for girls. Škoda‘s are for Russians… and SEAT‘s… ummm, no – don’t even get me started. SEAT’s are for chinese mexicans… but that is what they said about KIA’s before Peter Schreyer started design cars for them.

Perhaps I could graduate to a Bentley, Bugatti, Lamborghini or Porsche in the future years… but I highly doubt I will ever find the passion of owning and talking positively about these brands. KIA on the other hand … hmmmmm?

[Automotive World Interview with Peter Schreyer]
[Peter Schreyer ‘s Passion for Design Video] <— 4,136