ExxonMobil — Let’s Solve This

[YouTube] <— 23 views Masters marketing from ExxonMobil. This series of 6 motion graphic advertisements caught my attention. I would like to see more captivating follow through once you reach their non-microsite. But not everyone is a Masters.

Still Genius.

Of course they could also figure out how link from a YouTube description field directly to their non-microsite…

Almost Genius.