ExxonMobil — Let’s Solve This


[YouTube] <— 23 views Masters marketing from ExxonMobil. This series of 6 motion graphic advertisements caught my attention. I would like to see more captivating follow through once you reach their non-microsite. But not everyone is a Masters.

Still Genius.

Of course they could also figure out how link from a YouTube description field directly to their non-microsite…

Almost Genius.

Norte Beer – Photoblocker


[YouTubeUlar] <— 230 2 commercials for ABInBev's Norte Beer brand featuring the Photoblocker. The one above made me laugh more than this one [125].

Not quite genius… but darn fun.

Cheers goes out to…

Agency: Del Campo Nazca Saatchi & Saatchi
Client: Norte Beer
Executive Creative Director: Maxi Itzkoff
Executive Creative Director: Mariano Serkin
Creative Director: Ariel Serkin
Creative Team: Ezequiel De Luca
Creative Team: Nicolas Diaco
Agency Producer: Adrian Aspani
Agency Producer: Camilo Rojas
Agency Producer: Lucas Delenikas
Production Company: Landia
Director: Matias Moltrasio
Executive Producer: Andy Fogwill
Executive Producer: Nico Cabuche
DP: Leo Hermo
Postproduction Company: Metrovision
Sound Designer: Elefante Rosagante
Music: Supercharango
Advertiser Supervisor: Ricardo Fernandez
Advertiser Supervisor: Pablo Firpo
Advertiser Supervisor: Matias Medina

Hit me on my Pre-Pay

Am I ahead of the curve… or behind?

I feel special – Only 8% of the american public are considering standard cell phone purchases in the future. Which happens to be the exact same percentage of people considering the new Windows phone.

What happened America? Apple used to own only 8% of the ENTIRE computing world… and now they own everything. Yin Yang – maybe a Windows Phone will be my future? Their ad campaign is certainly genius enough.

But since they don’t allow you embed their commercials (horrible microsoft – but traditional to your brand) – they just got dropped to almost.

Not for me.