No shit – you don’t say. Do the math.

161,109,000 unique viewers (multiplied by) 157.4 videos per viewer (equals) 25,358,556,600 billion videos viewed in the month of August.

582 minutes (divided by) 157.4 videos per viewer (equals) average consumed video length of 3 minutes and 42 seconds. Thanks to Hulu – this number keeps rising. s/w.