Nobody likes the small slice of pizza. Read the full article here – Or just continue reading and you will run into my paraphrased version below.

“branding on the web through video is and will continue to be an important tool in marketers’ online arsenals.”

Translation … duh.

“Those chose not to use online video in their marketing program most often cited cost (66.7%) and lack of clear ROI (33%) measures as the top two reasons”

Translation … 100% of them were too old.

Again, I would like to take a small moment of silence for all of those who haven’t yet been invited to the year 2009. While you are calculating your ROI for online media – look for your invitation to the year 2010 to arrive shortly via horseback.