K-Swiss – Tubes

Posted on August 5, 2010 by hydle

[iDevice Link] <—22,000 views

Excellent quick informative and simple. 72andSunny nails it with this quickly consumable campaign. Using Kenny Powers to full success and a light cross promotion with season 2 of East Bound and Down – The simple microsite sold me on these shoes and I now want a pair of tubes.

Bad vibe on the busted facebook link but excellent use of 1-888-WITH-TUBES-I-WILL-TRAIN-THE-F-OUT for a creative 10% off coupon.
1 (888) 948-4882

If you don’t like them – change your mind.
Genius.

http://www.kswiss.com/tubes/

Important news

Posted on August 4, 2010 by hydle

[iDevice Link]

1000% perfect representation of how news is presented everywhere – every day.

Online Dating

Posted on August 4, 2010 by hydle

You and Your Johnson

Posted on July 29, 2010 by hydle

[iDevice Link] <— 484,203 views Straight from the 70s - Simply Genius.

Get a Mac – Recap

Posted on July 27, 2010 by hydle

iDevice Link

ADFEAK.com has a complete linking writeup of every ‘GET A MAC’ ad from TBWA’s 2006, 2007, 2008 and 2009 Apple ad campaign.

Always good to revisit success. Director Phil Morrison – Genius.

Italian Police

Posted on July 20, 2010 by hydle

Super Cool

Posted on July 19, 2010 by hydle

[iDevice Link]

Another great example on how the power of the internets keeps content alive. This could quite possibly be my new favorite commercial.

Posted in 2007 for LA Animal Services – Director Jane File (seejanedirect.com) absolutely kills it with this one. Simply Genius.

Now I want a dog :)

Old Spice Guy Links

Posted on July 15, 2010 by hydle

1. Creativity.

Wieden + Kennedy Portland and Old Spice’s The Man Your Man Could Smell Like, aka Isaiah Mustafa, continue their marathon of manly manliness with more personalized video responses to the brand’s online following. Since yesterday, TMYMCSL has smoldered directly at the unknown and the well-known, including Ashton Kutcher, Mrs. Ashton Kutcher, Gears of War lead designer Cliff Bleszinski, um, yours truly and, in a brilliant meta-manly move, Isaiah Mustafa. He even delivered a marriage proposal, which was eventually accepted.

According to art director Craig Allen, the agency and Mustafa will be continuing the responses through today, so tune into the Old Spice YouTube page to see if Isaiah will single you out and check back here for a Q&A with the team that made it happen.

2. NYDailyNews.com

He also customized videos for a string of celebrity admirers, including Ashton Kutcher, Ellen DeGeneres, Ryan Seacrest, blogger Perez Hilton and Olympian Apollo Ohno.

“Can the Old Spice guy do ads for ALL the world’s products?!” tweeted actress Justine Bateman, echoing the sentiments of enraptured fans everywhere.

3. People.

4. CrunchGear Making Of Video.

Apple Friend Bar

Posted on July 8, 2010 by hydle

New Apple Friend Bar Gives Customers Someone To Talk At About Mac Products

I couldn’t have said it any better myself — especially having come from being somebody like this.

Too many people are playing the game… feel free to hit me on my pre-pay.

Old Spice – Hello Ladies

Posted on July 3, 2010 by hydle

[iDevice Link]

Thanks to Adcritic for the Full Credits
Agency: Wieden + Kennedy, Portland
Client: Old Spice
Creative Director: Jason Bagley
Creative Director: Eric Baldwin
Copywriter: Eric Kallman
Copywriter: Craig Allen
Art Director: Craig Allen
Art Director: Eric Kallman
Producer: Lindsay Reed
Executive Creative Director: Mark Fitzloff
Executive Creative Director: Susan Hoffman
Agency Executive Producer: Ben Grylewicz
Production Company: MJZ
Director: Tom Kuntz
Executive Producer: Jeff Scruton
Line Producer: Pete Vitale
Director of Photgraphy: Neil Shapiro
Editorial Company: Rock Paper Scissors
Editor: Carlos Arias
Assistant Editor: Aaron Morris
Post Producer: Juliet Batter
Post Executive Producer: Carol Lynn Weaver
Post Executive Producer: Cassie Hulen
VFX Company: The Mill
Lead Flame Artist: Ant Walsham
Flame Artist: Tara DeMarco
Flame Assists: Jodi Tyne
Flame Assists: Aaron Neitz
Flame Assists: Shane Zinkhon
Flame Assists: Gavin Camp
Flame Assists: Christal Hazard
VFX Producer: Arielle Davis
VFX Executive Producer: Sue Troyan
Music and Sound Design Company: Stimmung
Sound Designer: Gus Koven
Producer: Jack Catlin
Executive Producer: Ceinwyn Clark
Mix Company: Lime
Engineer: Loren Silber
Producer: Jessica Locke
Film Transfer Company: CO3
Colorist: Stefan Sonnefeld

Date
Jun 30, 2010

Genius.

Old Spice – I’m on a Horse

Posted on June 27, 2010 by hydle

Full Credits
Agency: Wieden + Kennedy, Portland
Client: Old Spice
Copywriter: Eric Kallman
Art Director: Craig Allen
Executive Creative Director: Mark Fitzloff
Executive Creative Director: Susan Hoffman
Creative Director: Eric Baldwin
Creative Director: Jason Bagley
Art Director: Eric Kallman
Copywriter: Craig Allen
Agency Executive Producer: Ben Grylewicz
Agency Producer: Erin Goodsell
Production Company: MJZ
Director: Tom Kuntz
Executive Producer: Jeff Scruton
Line Producer: Scott Kaplan
Director of Photography: Neil Shapiro
Editorial: Final Cut
Editor: Carlos Arias
Post Executive Producer: Saima Awan
Post Production: The Mill

Date: Feb 09, 2010

Genius.

Boston – Lobster Roll

Posted on June 25, 2010 by hydle

[iDevice Link]

Hey Colin – Thanks for the Neptune Oyster recommendation in the north end… amazing and highly Suggested.

Via facebook recommendation:

Keller Art

Posted on June 24, 2010 by hydle

I would buy one.

In fact – I just arranged with my brother that once he figures out how to autograph his name, I am going to be the purchaser of Keller James Hydle’s first masterpiece.

Could be a couple years time for the next artistic genius impression, so I would suggest you get in line.

Framable refrigerator art by Keller James – Followed by the soon to be released drum solo album available on iTunes next month.

Genius.