Red Bull Kluge – The Athlete Machine


[YouTubeUlar] <— 10,942,785 Forgot to post this last weekend when I was browsing trending videos on the Apple TV. What does 2 years planning, 12 machines, 11 athletes, 4 RED digital cinema cameras, 45 GoPros and 3,422 man hours look like?

11 athletes:

  1. Sean MacCormac – Red Bull Air Force
  2. Joey Brezinski – Skate
  3. Rickie Fowler – Golf
  4. Danny MacAskill – Biking
  5. Ryan Sheckler – Skate
  6. Drew Bezanson – BMX
  7. Bryce Menzies – Trophy Truck
  8. Rhys Millen – Drift
  9. Robbie Maddison – FMX
  10. Lolo Jones – Track and Field
  11. Pat Moore – Snowboarding

Notes:

Director of Photography – David G. Wilson
Project Manager – Ian Votteri
Director of Red Bull Media House – Nicholas Schrunk
Director of SYYN Labs – Adam Sadowsky

Technology – The Ultimate Arm

KLUGE – A witty, yet inelegant solution that succeeds in performing a particular task.

Go team.

[Behind the Scenes] <— 125,399

Top 10 December Viral

[iDevice Link] <— 4,875 views Top 10 Most-shared Online Videos December 2010

1. DC Shoes – Ken Block’s Gymkhana Three, Part 2 – Ultimate Playground, L’Autodrome
2. Danny MacAskill – Way Back Home
3. TAC Campaign – 20-Year Anniversary Retrospective
4. Coca-Cola: Snow Globes: Coca-Cola 2010 Christmas Commercial
5. Nike Basketball: Michael Jordan’s Response to LeBron James What Should I Do Commercial
6. Evian – Roller Babies
7. T-Mobile – Welcome Back
8. NSFW – A Hunter Shoots A Bear
9. DC Shoes – Ken Block’s Gymkhana Two, The Infomercial
10. Heineken – The Entrance

Genius: 4, 10
Not: 7

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