8 years ago we went on a mission in Golden, Colorado … a mission to accomplish as many activities in 1 hour as we possibly could. Welcome to the Golden Power Hour. This video is unique because you can’t do this anymore … you can’t visit Golden Bowl anymore … you can’t buy Apple computers at the Colorado School of Mines Bookstore anymore and you certainly can’t visit the original Tequila’s anymore :( Hell, you can’t even shoot standard definition 4×3 video anymore and upload it to YouTube in 360p. Fortunately, since 1873 the Coors Brewery Tour has been a staple in the ever changing Golden community and they still offer you free 3 samples of Cold Coors Banquets every day. Cheers, Happy Holidays, Let’s grab a beer!
I had a nice trip down memory lane last night looking at some old Dew Tour media from 2007. Following the kickoff June Baltimore stop of the then “AST Dew Tour” I ended up traveling around the country for nearly three weeks, which made me miss Fathers Day. Upon my return, I took my good ol’ father Les Hydle out to dinner and his first ever Barmen. I think he liked it … especially the amazing head.
“How do we determine what is cool? Cultural icons may change, but one package remains cool in any culture: Cans. Check out the latest from Ball Corporation, the world’s largest maker of 100-percent recyclable beverage cans.”
[Vimeeeeeo] <— 14,318
The 2011 Telus WSSF Filmmaker Showdown - Best in Show.
Starring: Chris Rasman, Jason Burkart, Kevin Roberts, Ross McMaster, Jon Frye, Diana Donaldson, Alex Dow, Matty Markewiecz, Kevin Landry, Jason Vawter
Narrated by: Mark Oliver
Written & Directed by: Jonny Fleet
Produced by: Patrick Henry, Justin Hannewyk, Jonny Fleet
Composed by: Luke Dunn
Sound Design by: Daryl Mikulinski
Cinematography: Naim Sutherland
Edited by: Kelvin Tseng
VFX by: Jesse Sturdy
[YouTubeUlar] <— 6,332
On March 5th, 2013 the Yard House decided to drop a new series of videos to support their "We Are Yard House" campaign they started a year ago. I'm not going to lie, this is rejuvenating to me because I feel as if Yard House was a dying brand in my book following their $585 million dollar sellout last year to Darden Restaurants (Red Lobster, Olive Garden, LongHorn, Bahama Breeze, Seasons 52, The Capital Grille, Eddie V’s).
At the turn of the century the Yard House was iconic into where I conducted a lot of business due to it’s atmosphere, music, beer and former leader Steele Platt. Steele created a very unique environment based on good music and beer. His automation ability to control all the music at all times in all of his restaurants using an iMac and MegaSeg was revolutionary and ahead of it’s time – kind of like his first restaurant project, the Boiler Room at the Tivoli in Downtown Denver.
Kids, you have to remember this was before your iPhones, iPods and iTunes and way before Apple owned the world. Free wireless internet was all the rage and to see someone who believed in technology (and beer) the way we do was refreshing. I remember emailing Steele from his Colorado Mills Yard House (opened in 2003) thanking him for the awesomeness he was creating, and I’m pretty we sent him an original iPod as a friendly gesture on behalf of Apple Rockies.
We eventually quit populating our bodies into the Yard House as time wore on… they initiated a 45 minute time limit on their free internet, removed the option to drink out of a full yard glass, and honestly – I think it just became a little too popular and busy for us. In no way is that a bad thing in business, but it certainly is difficult to maintain the same “cool” experience to your initial users as you move forward with sizing.
I have nothing against the Yard House, I just feel as if they haven’t reached out to me lately and their new “We Are Yard House” campaign finally fills that void. These stories are long enough to demand respect, which good work is granted, but short enough to keep my attention clicking through them.
[Kickstarter-licious] <— 100 backers $3,345
Congratulations Lance Atkins for your first 100 backers on the newest "Forever Object" - The Stout Bottle Opener. You have 33 days remaining to grab one of these bad boys that you can apparently put anywhere as a permanent bottle opener for all your badassness bottle opening needs.
I would like to attach one of these beautiful bottle openers to a Blackbox Case — or maybe a truck driving around in mud with my GoPro!
Today I randomly found the last photo that I had taken with both of my parents. Here is a little message to my dad…
“Today I’m randomly going through media and SD cards that I have piled around the house… and not only did I find a card that contained my last visit to Grandma’s, but I also found this little gem … which I’m pretty sure is the last photo I have with you and mom. This was the day you guys signed your papers … and you two were getting along beautifully. Pretty sure we went to tequilas after this to celebrate… yum. Oh – and just so you know, that place burnt down too. What a shitty year :) But just like everything good in life, it will be re-built – bigger and better. Hope your having fun up there…”
Susan Hydle + Les Hydle + Greg Hydle = A Good Time (always!)
2013 — On January 23rd, 2013 – 2 weeks after Baaur’s “The Harlem Shake” dropped on iTunes, still unrelated FilthyFrank uploads this “How To Dubstep”video with his character PINK GUY. At this time, his facebook page which claims he “once tripped and had anal sex with himself” has less than 4,500 likes.
On January 30th he uploads his Compilation #6 – Smell My Fingers video with the Harlem Shake short introduction. This video still only has 322,347 views, but his viewers were asking for more shake. So on February 2nd – he gives them the original Harlem Shake which now has over 10,900,000 views.
“yall naughty fellas wanted the full separate version of HARLEM SHAKE SO HERE IT IS.
SHARE IT WITH YO FRANS XOXO
Over the next 2 days, 257 of Filthy Frank’s fans share the video, 908 like it and 84 people comment on his original post. A Filthy Remix even pops up and somewhere in the mix people start uploading their own versions. A few of the early videos gained even more views than Filthy Frank’s original, so he re-posted the original to his now growing facebook fan-base on February 6th…
“some swagfag guys made a harlem shake video right after ours and it’s obviously copied. and it’s getting crazy views. but we stand strong, because we have the power of each individual filthy character. don’t forget where you came from, and stay filthy.”
This repost gained another 105 shares, 1,239 likes and 116 comments to propel the Harlem Shake to the masses of the interManets. The competition was on and the creatives started uploading. ImAfricanJesus began a playlist of his Harlem Shake consumptions. CollegeHumor was #9 on the list. By February 9th ImAfricanJesus quit adding Harlem Shakes to his consumption playlist stopping at 47 videos.
On February 8th, the new york times posted an article relating winter storm Nemo + the Harlem Shake as a way to pass your time while being stuck indoors. Filthy Frank posts the article and it gains 38 shares, 858 likes and 150 comments from his fan base. The Chive, Break, Buzzfeed, and Maker Studios out of LA created job campaigns out of their versions of the Harlem Shake which proved the shake could definitely be used for marketing traction. Musical talent Matt and Kim even jumped into the mix.
A good friend of mine, Jason McWilliams, preached the Harlem Shake to Copper Mountain Ski Area on Saturday, February 9th. By February 11th, around 12,000 “Harlem Shake” videos had been posted with a collective 44 million views. One of my favorite and most creative versions was posted by the UGA Men’s Swim and Dive team on February 11th.
On February 12th, Copper Mountain dropped their Harlem Shake creation, which is when I first took notice of the completely random sensation. We recorded our random version on February 13th in Silverton, CO and nearly had the mountain convinced to shoot and upload what I still believe would be the most epic Harlem Shake ever. Conceptually you couldn’t beat a helicopter hovering behind a bunch of Bent Gate Silverton Sick Days skiers and riders dancing their asses off by the rental bus at Silverton. I blame myself, and partially Devin Rhinehart for not TSOIGDH’ng and following through with this one.
The Today Show ripped their own version on February 14th, officially killing the interManets viral meme formerly known as the “Harlem Shake”. To put an exclamation point on it, McWilliams walled me this one just to be sure. Filthy Frank now has over 47,000 likes and 125,000 YouTube Subscribers and overall he seems pretty modest about creating the sensation and actually makes fun of his post Harlem Shake audience.
This completes your Hydle write up and review of what catalysts enabled a creative meme to go Viral. I’m actually pretty surprised the Adelia Shake didn’t take off.
Today is October 10th, 2012 which marks the 4 month anniversary of the day we laid my father to rest after being involved in a tragic motorcycle accident while leaving my neighborhood. To summarize the last 4 months, I can only say that time, memories and emotions have basically all blurred into one surreal adventure where it is hard to decipher between what should affect me and what shouldn’t. In addition to my attempts of coming to terms with what happened on June 9th, 2012 – there have been countless other interesting and emotional events that have prevented me from fully dealing with the loss of my father. Colorado nearly burned to death, Aurora was tragically shot up, Dixie took rest, uncle RT (my dads brother) passed exactly a month ago and now I’ve been forced to nearly give up on one of my most meaningful and important relationships. Everything aside – there have been a lot of positives that have also occurred through business ventures, travel, family communication and finding an all to real *real*ness in this world… but it is hard to focus attention on these without fully dealing with this sub-par hand of cards that has been dealt through the summer of 2012.
In two days we will head to court for the criminal case against the 27 year old driver who illegally, and unknowingly pulled directly in front of my father after our heartfelt time we spent together. He has since pleaded guilty to his charges and we only await a sentencing hearing… where we will get a chance to meet the man responsible for this accident. It is hard to say how my family and I will respond to this long awaited meeting, I’m sure there will be some existence of anger and hate, but I personally know that all of the anger is going to have to be overcome to fully heal from this loss.
All I can do is remember the amazing person my father was and how incredible the time was we were literally *just* able to spend together. At my fathers service, I presented the final moments we spent together into a playlist – my father’s final playlist. I will eventually release the video of my speech to everyone, but today I release to you these final moments through memories, movies, songs and writing. Within these final moments I was able to build him a playlist he would be proud of. Everything seemed to happen naturally… and with little effort. If I had known this would have been the final hour I would ever get to spend with my father… I still don’t think I would have changed a thing.
My Father’s Final Playlist
It was a calm and sunny Saturday summer morning when my father pulled up into my driveway on his brand new to him Yamaha Venture. It was a big bike, cherry red and gorgeous… and I could immediately tell from the smile on his face that he was happy. He wanted to show me this bike and I took the time to look at it. We played with gadgets, disc changers and radio stations. I was super surprised that a guy like my dad hadn’t yet taken the time to figure out his own stereo so he could at least listen to music while he cruised. I figured it out for him… taught him… balanced his speakers… and programmed some radio stations. We spent at least 20 minutes in the hot colorado sun mesmerizing over his added extras and light bar additions to the bike. This bike was reflective… my dad was glowing. We eventually rolled inside and as we were looking at a random appliance problems in my kitchen … he simply asked me – “what happened to your microwave?” To which I answered… “oh, you didn’t see that video? – come here”
So I pulled him to my upstairs computer… and I showed him this.
Track 1 – Video – Beer Run
After watching … and laughing at this video peace – I previously had another open video just sitting there on my computer. Also revolving beer.
Track 2 – Video – St. Patty’s Day
My Dad chuckled at the Guinness comments… so staying on the Beer theme I asked him “Dad – did you know that we have our own beer?” And I cued this up.
Track 3 – Video – Hydle Ale Release
Post Hydle Ale video, man he laughed at the Hydle Ale Logo… so I asked him if he saw our KOHL’s rock out video? — which is a beautiful peace with all my nephews and his grandchildren.
Track 4 – Video – KOHL’s Party
Now at this point… I command-tabbed over to final cut where a project I was previously working on was open. It was from the Denver Day of Rock show that took place only two weeks prior and I KNEW my dad would be intrigued. He’d never listened to Amanda Capper – So I let him watch… and listen.
Track 5 – Song + Video – Someone Like You
I knew my dad was in kind of a hurry… he had to go somewhere and a quick call from his girlfriend made me leave the room. I never respected or wanted to show any appreciation for his new relations, which he knew, so even though I know he only talked to her for a couple seconds… I still managed to leave the room and go to the garage. What my Dad didn’t know – is I was setting him up for his final 3 songs in a new listening environment.
I listened to him watch a video… and engage in the music you just listened to. Came back upstairs and asked – “did you like that?” To which the reply was an obvious “yes.” So I led him to the garage and started playing this, which I knew he would love even more.
Track 6 – Song – Baby I’m Amazed
It was fun… shooting the shit with him, as he had no idea what the intro to the song was all about or what song was coming up. But as soon as the keyboardist drops into the beginning riff … he belted out “Paul McCartney – Baby I’m Amazed!” and sat on the couch. I knew he would know exactly what song it was – This was fun. I sat on the couch across from him… It’s orange – we call it Bronco… and we listened to music. Loud music – The way he would make me sit and listen when I was a kid.
We get to the part where Amanda Capper starts singing… he sits up and points to his arm, looks up at me and energizes, “You know those hairs on your arm that stand up?? Those goose bumps? — Yah!!” To which I simply reply … “You just got CAPPER’d” and we sit and listen to the rest of the song.
— Emotional Acoustic Version
— Denver Day of Rock Live Version
As I explain the jam session video we shot in Utah singing drift away to a very special BMX crowd revolving around an injured rider – Stephen Murray… I transitioned into the Craig Hospital video I had just completed. I explained about bringing Amanda Capper into the mix and how we accomplished what we did. I commented aggressively about him having not seen the video… since this was something I hold dear to my heart and means a lot to me. But since he didn’t have time to watch the 9 minute masterpiece … I explained enough to him so he would understand where this next song comes from. It was an Amanda Capper original, her own creation from watching the video I created. She was inspired to write a song about life from the perspective of a little girl … only this girl had a name – Briley Alberi, the daughter of one of the most amazing families I had ever met. The Alberi’s were the subject of a Montana creation for the 2012 push dinner video. I told my dad how I had video of Amanda playing the first idea of this next song sitting upstairs in my living room in early February… and that this was the first time she ever played it live. I told him about how it is the ultimate complement when your work inspires the work of others… and this is where his final song on my dads final playlist came from.
Track 8 – Song – Time To Try
We sat listening on my couches… across from one another. Not a word was said. My father loved music, and he loved the music I was playing for him. I knew this… because I could feel it. In the next couple days I would learn more about my dad and his true musical background than I previously knew about anything thing else about him. He was a known unknown in this world of rock and roll music growing up and he has proof of it. I would meet one of his best buds from his growth years… his real fast and free years of growing up without a care. I would learn that although my dad couldn’t or didn’t play an instrument, he would still instruct others how to play. He could belt out guitar riffs with his voice… he could hit the highest of highs and the lowest of lows, and although he didn’t complete his pursuit of rock-stardom. His friends did.
We stood up… hugged – said our I love yous… walked out to his bike, listened as he revved his engine one last time, down my street and around the corner. I stared him off into the distance… stood barefoot, shirtless on my driveway – had an unnerving feeling, said a mental goodbye, paused. and walked inside. No more than 30 seconds after this moment, my father was tragically involved in a motorcycle accident he would not wake from. A vehicle would carelessly turn left directly in front of him before leaving my neighborhood… and I would never get to share another hug with this man I called dad.
I’m sorry it had to happen this way dad… and I know you are looking down and saying the same. As I expressed to you on our airport run in October, 2010 – “You really fucked things up here, and it will be interesting to see how you react to this situation.” And it was. But this wasn’t expected by anyone. You should never have had to spend the emotional energy on the feelings you were going through – it makes you “check out from real life.” I also told you this, but you didn’t listen and it sucks you had to go through this alone. Yes – I know enough to look into your emotions more… but I also know enough to let it go and move on. You are back where you belong… loved by your true family, who actually care about you.
Now it’s time for the next chapter. My dad’s latest project was reliving his past and rejuvenating elementary school stories back into the skull of one of his best friends growing up – trust me on this one, this is already one hell of a story. People go their own ways in life… some remember things – and some don’t. My dad remembered everything, which is the perfect match for someone who forgot it all. I’m a storyteller, just like you dad … but I possess some talents you didn’t have, and I’ve been inspired. May you and your brother Craig turn some SOIGDH in the heavens. Turn it up loud, so all those old dudes can hear you party. But keep it quiet enough so you can still chime in on what is happening down here. Doc and Capper might have something to say. True story by me, you mother HAWKer!
In order to receive full effectiveness of our short trip to Oktoberfest in Munich, Germany … I had to bring in the Schui for the list. My review will come soon … but for now – lets get caught up on the rules.
Then lets go TSOIGDH!
So first of all, locals call it “Wiesn” (it’s slang for meadow).
The best tents are:
Augustiner – Best tasting beer
Hacker-Pschorr – best party
all the Americans go the Hofbräu tent.
Don’t go to the Löwenbräu tent. only australians and shitty beer.
Don’t drink the last sip of the stein.
Don’t fall asleep on a beer table. they will kick you out.
on the weekend, go to the tends early (9-11am) because you won’t get a seat at a table later.
if you want to by a lederhose (leather pants, very traditional, authentic and fun) get it from “C&A”. It’s like a JC Penny or something but has the fairest prices for lederhosen.
Try the smoked fish on a stick.
try the white sausage.
take a walk at the “english garden” and check out the beer garden at the “chinese tower”
In the history of HYDLE.com… this ridiculous “TSOIGDH” entry marks my 999th public blog post since May of 2009 – When I started this crazy world of blogging ideas, thoughts and Genius vs. Not Genius intermanents and social media successes or failures.
So for the sake of getting google credit for it…
“TSOIGDH” = TURNING SHIT ON IT’S GOD DAMN HEAD
Turning shit on it’s god damn head is going to be my 1 single inspiration for the next 999 blogpost entries. I can’t wait to open up my connection layer for all my loyal readers… so I can start finding out who you actually are.