Category Archives: Interesting Things

These posts are usually Marketing and Research related and are just plain Interesting.

Old Spice – I’m on a Horse

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Full Credits
Agency: Wieden + Kennedy, Portland
Client: Old Spice
Copywriter: Eric Kallman
Art Director: Craig Allen
Executive Creative Director: Mark Fitzloff
Executive Creative Director: Susan Hoffman
Creative Director: Eric Baldwin
Creative Director: Jason Bagley
Art Director: Eric Kallman
Copywriter: Craig Allen
Agency Executive Producer: Ben Grylewicz
Agency Producer: Erin Goodsell
Production Company: MJZ
Director: Tom Kuntz
Executive Producer: Jeff Scruton
Line Producer: Scott Kaplan
Director of Photography: Neil Shapiro
Editorial: Final Cut
Editor: Carlos Arias
Post Executive Producer: Saima Awan
Post Production: The Mill

Date: Feb 09, 2010

Genius.

Keller Art

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I would buy one.

In fact – I just arranged with my brother that once he figures out how to autograph his name, I am going to be the purchaser of Keller James Hydle’s first masterpiece.

Could be a couple years time for the next artistic genius impression, so I would suggest you get in line.

Framable refrigerator art by Keller James – Followed by the soon to be released drum solo album available on iTunes next month.

Genius.

What not to do in a raft…

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Why would I leave Colorado for a white water rafting adventure?

Simple answer…
Colorado doesn’t have the Youchiogheny River — or the worlds largest steel pool.

If you ever make it out this way, I would recommend a wilderness voyage adventure and it’s always nice to have a little home away from home at the Historic Summit Inn.

Engadget on ESPN on iPad

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Good points are made in this article by Engadget. The writing is a little childish — but it ends with a banger.

If more companies would stop overthinking things and start having fun, we’re pretty confident that we’d see more innovation, more discovery and less waiting for the next big thing.

So true.

Top 10 May Viral

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The top 10 picks for April, with links to view on YouTube (the link to Stella Artois “Up There” is on Vimeo):

1. Nike – Write the Future, agency: Wieden & Kennedy
2. TomTom – Behind the Scenes of Darth Vader’s Voice Recording, agency: Pool Worldwide
3. Olympus – Pen Giant, agency: DSG
4. Hi Tec – Walk on Water (Liquid Mountaineering), agency: CCCP
5. Arriva Movia – Mukthar’s Birthday – Better Bus Ride, agency: bybird/cadaver
6. Toyota – Toyota Sienna “Swagger Wagon,” agency: Saatchi & Saatchi
7. Sony – 3DTV, agency: Anomaly
8. Nissan – Urban Bowling, agency: TBWA/G1
9. Stella Artois – Up There, agency: Mother
10. Google Chrome, Speed Tests, agency: BBH

Genius:
1 – Nike kills it (again)
5 – Flash Mobbed birthday – This is the power of social media and the direction it should go.
6 – Still give Toyota props on this, but the original is better.
9 – Quite the interesting look into a skilled original talent.

Billions

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Online Ad Revenues to REach $103B by 2015

Social networking site Facebook.com led all online publishers during Q1 2010 with 176 billion display ad impressions, representing 16.2% market share. Yahoo Sites ranked second with 132 billion impressions (12.1% market share), followed by Microsoft Sites with 60 billion impressions (5.5% market share) and Fox Interactive Media with 53 billion impressions (4.9% market share).

Consumer Troubles Grow

The official U.S. unemployment rate fell from 9.9% to 9.7% in May 2010, according to the Bureau of Labor Statistics. However, 411,000 of 431,000 new non-farm payroll jobs created during the month were temporary jobs related to the 2010 Census, suggesting there is currently little activity in developing long-term employment.

Divorce Risk Highest at 25

More than half of married 25-year-olds will divorce at some point, while 45% of 50-year-old men and 46% of 50-year-old women will eventually divorce.

What Happened Apple?

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You release a new iPhone® 4 with iOS 4 that has amazing 1280x720p HD video recording capabilities — with editing… and you can’t stream the WWDC 2010 Keynote Address larger then 643x360p? Sorry Steve – you never looked so bad.

Welcome back 2003 – WTF?

Sorry if it’s just me — but when you are trying to convey new technologies like a 326ppi Retina Display on a new iPhone 4 that has a display resolution of 960×640… you might want to figure out your streaming solutions.

Does the new iPhone 4 allow me to bluetooth pair with my laptop and send sms messages from a keyboard like my T68i from 2001?

BHTM 2008 to 2010 Recap

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[iPhone Link]

I somehow popped backstage last night at BHTM 2010 Live at Red Rocks without ever having a ticket. It was a good show – with sun, rain, a torrential downpour and meeting new friends — but nothing compares to the 06/07/08 four hour live recording dvd show.

From me to you… enjoy the adventure.
Rock on.

From last night:




Business Is

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Human beings are primates. We’re social. Everything we do is related around socializing with others of our species.

Yet we’re always tempted to think otherwise. That our businesses are not what they actually are (social groups), but more like machines. Taylorism, Homo Economicus and all that…

This is why I always recommend people reading the work of my good friend, Mark Earls. Mark’s thesis is, simply, 1. That people are social animals, 2. That businesses are social groups, not machines, 3. That what holds these social groups (businesses) together is a collective sense of “purpose”, 3. A business without a strong “Purpose-Idea” is at a considerable disadvantage.

Which is why I made the drawing so that “Purpose” is at the very center of the design…

Thanks Hugh.