Seth Godin – The Coalition of No

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It’s easy to join.

There are a million reasons to say no, but few reasons to stand up and say yes.

No requires just one objection, one defensible reason to avoid change. No has many allies–anyone who fears the future or stands to benefit from the status quo. And no is easy to say, because you actually don’t even need a reason.

No is an easy way to grab power, because with yes comes responsibility, but no is the easy way to block action, to exert the privilege of your position to slow things down.

No comes from fear and greed and, most of all, a shortage of openness and attention. You don’t have to pay attention or do the math or role play the outcomes in order to join the coalition that would rather things stay as they are (because they’ve chosen not to do the hard work of imagining how they might be).

And yet the coalition of No keeps losing. We live in a world of yes, where possibility and innovation and the willingness to care often triumph over the masses that would rather it all just quieted down and went back to normal.

Yes is the new normal. And just in time.

JP Auclair – So Purely Played

[Vimeeeee-O] <— 6,536 No explanation needed... so purely played.

“Skiing, especially powder skiing, provides the ultimate experience of dynamic complex interrelationship between the members of a human group, the gravity of the earth, and the snow from the sky. […] One can never be bored by powder snow skiing because it is a special gift of the relationship between earth and sky. It only comes in sufficient amounts in particular places at certain times on this earth, it lasts only a limited amount of time before before sun or wind changes it. People devote their lives to it, “for the pleasure of being so purely played” by gravity and snow.”

Newcstle Brown Ale – Brewer


[YouTubeUlar] <— 316 Genius. Full Credits - via Creativity

Agency:
Droga5 New York
Client:
Newcastle
Creative Chairman:
David Droga
Executive Creative Director:
Nik Studzinski
Executive Creative Director:
Ted Royer
Director:
Ivan Zacharias
Production Company:
Smuggler
Group Creative Director:
Kevin Brady
Associate Creative Director:
Scott Bell
Senior Art Director:
Dan Treichel
Head of Integrated Production:
Sally-Ann Dale
Executive Producer:
Ben Davies
Strategy Director:
Tom Naughton
VP Marketing:
Colin Westcott-Pitt
Brand Director:
Charles Van Es
Brand Manager:
Gwendolyn Boyce
Director of Photography:
Jan Velicky
Partner:
Brian Carmody
Partner:
Patrick Milling-Smith
Executive Producer:
Alison Kunzman
Producer:
Nick Landon
Editor:
Filip Malasek
Editorial Company:
Robota
Postproduction:
The Mill – New York

Steve Jobs – Hell Froze Over


[YouTubeUlar] <— 79,224 A nice little recap of the generation I was so fortunate to have grown up in. Thanks for sharing the wealth of knowledge in the biography of your life Steve Jobs. If you haven't read Walter Isaacson's biography of Steve Jobs... I suggest you try it out. But since I don't read, plan a gigantic road trip and listen to it like I did. Steve Jobs (Unabridged) - Walter Isaacson Walter Isaacson – Steve Jobs (Unabridged)

This Black Boy Is Cold – What?


[YouTubeUlar] <— 28,617 Talk about progressions in sport... coming from a gymnastics background myself, this is pretty amazing. Say this three times fast. Round off to your back... back handspring... back half to roundoff 1 and a half backflip... to your back <— WHAT!? Double Full to Double Back Triple Full Quadruple Full and then some Triple Full Variations This kid is nuts - 1000% Awesome!

Red Bull — Rickie Fowler


[YouTubeUlar] <— 82,393 Randomly - given the new YouTube recommended & related video algorithms… I finally came across this video.

-or-

Maybe the phenomenal weather lately has given me the power to find golf on the internets again.

Generally… Red Bull videos are much better than these – but since it’s golf mixed with Red Bull’s uniqueness – Go for it.

[Capital Drive – Hole-In-One]
[Rickie Fowler – Urban Golf Shootout]

Hugh MacLeod — Phone Call

“They say talk is cheap, but based on usage, most folks must think texting is cheaper…

Truth is we live in a world dominated by mobile phones – there are actually more phones than there are people in the U.S. – yet we barely speak to each other anymore.

Our phones have become everything but a device to speak into (unless you’re one of the iPhoners who talk to Siri).

Phone or no phone, we should talk more, don’t you think?”

What more can I say – Genius.

Apache Oops


[YouTubeUlar] <— 1,673,657 Don't take my word for it... but as Ty Peterson states, "Thought this stuff only happened in video games... crazy." From the description:

“AH-64 Apache helicopter crash in Sharana, Afghanistan. No one on the ground was killed and both pilots survived, possible criminal charges were laid.”