EyeHandy – How to Wax a Snowboard

Posted on July 22, 2011 by hydle

I’m not recommending snowboarding – but I think you can apply these same principals to your skis.

Hope everyone is enjoying summer.

-Hydle

MFCEO Kenneth Powers is Back

Posted on July 11, 2011 by hydle

EXPLICIT:

[YouTube] <— 318 views My brother and I have been dreaming of a campaign like this... finally good to see it. Is this marketing? Or is it genius? Genius Marketing - again. Staff: Jillian Michaels - Community Outreach Director Matt Cassel - Chief Marketing Officer Josh Cox - Chief Super Long Distance Runner Officer Jon "Bones" Jones - Human Resources Director Urijah Faber - Chief Operations Officer Ray Mysterio - Director of Security Patrick Willis - VP of Carnage Kenny Powers - MFCEO Slogans: "Stop Not Training" "Un-Weak Yourself" "Do Not Undermine the Lightness of the Tubes" "Quit Not Breaking World Records" "I'm the Ceo. You Shut Up." "Get Championy" Micro Site: [K Swiss Micro Site of the Year]… again.

Behind the Scenes:
[Explaining MFCEO Kenny Powers] <— 614 YouTubeUlars: [Tubes or Weakness] <— 379 [A-Too Slow B-Not Enough Effort] <— 472 [Get Hard] <— 460 [Five-Druple] <— 401 [Patrick Willis] <— 443 K-Swiss Power Cologne: [Scent of Boner] <— 308 [The Shit] <— 535 [Scent of Dick] <— 328 Last Year R Rated: [40 Yard Dash] <— 3,477 [Last Years Explicit] <— 22,841 [Calipornia – Funny or Die] <— 55,124 If you still want to show your grandma the power of the tubes... watch this one. NOT EXPLICIT:
[YouTube] <— 696 views

Matchstick Productions is on Board with Manchester Orchestra

Posted on July 11, 2011 by hydle

[YouTube] <— 1,531

“I don’t know why it’s snowed so much… just magic. It’s just like magic.”

Get the song – Virgin
Get the album of the year – Simple Math

MSP’s latest teaser “Attack of La Niña” showcases that they are on board with Manchester Orchestra. So today marks the day of two great things coming together – Skiing + Manchester Orchestra. A quick search at Ski Movie Music proves this fact… and I can’t wait for more production companies to jump on board.

Keyboardist and second drummer Chris “Lighting” Freeman states… Virgin is his new favorite song. So congratulations MSP on introducing the sound of Manchester into the skiing community.

As I already stated last month – Songs 6, 7 and 8 off Simple Math played together will change your life.

TODAY ONLY – get Simple Math for free on Amazon – http://t.co/DP

Happy 30th Birthday Laur-face!

Posted on July 10, 2011 by hydle

[YouTubeUlar] <—0 Happy 30th Birthday Lauren - here is your YouTubeUlar debut. Sorry I can't play with you guys on your birthday... Cheers! -Hydle

4th of Chicago – Checklist #2

Posted on July 10, 2011 by hydle

[YouTube]

‎4th of July Chicago To Do Checklist:

1. get drunk
2. cubs game
3. fireworks
4. get all of us laid-ies
5. play on a lake
6. go to a beach
7. golf
8. drink free beer at coors headquarters
9. top golf – wood dale
10. pee on the border of wis + illinois

12. sell 100 blackbox cases to OWC

Level 1 – After Dark Trailer

Posted on July 8, 2011 by hydle

[Vimeo] <— 104,000 Hey Josh... thanks for dropping this on my wall and informing me of Level 1 Productions latest creation. Upon first watch... I have to say this is a very dark teaser. Since the name of the video this year is After Dark – I’m going to let if fly.

I counted 5 *holy shit* moments – 4 *what the* moments – and 20 different rewinds to figure out what in the hell is going on. Favorite shot is at 1:20 – looks like a quarter to reverse quarter transfer… so sick.

Marty Jerston – The Moonlighter

Posted on July 5, 2011 by hydle

Playing golf with Marty Jertson was fun in College. He was the better than anyone else at Mines – and still is. Good luck with your future career sir.

[READ FULL]

Ballyneal 155 Holes – For a Cause

Posted on June 30, 2011 by hydle

[Just Read This]
[Denver Post Article]

Talk about a surprise story of the day revolving around a client of mine (Craig Hospital) an unfortunate skiing accident (At Monarch on March 17th, 2011) golfing an amazing course I’ve wanted to play (Ballyneal in Holyoke, CO) and playing 155 holes (walking) for a cause (Ben Cox’s personal patient assistance fund) and a completely random and honest stranger (Jim Colton)…

“If you’re a Golf World subscriber, check out the most recent version of Golf World Monday, the publication’s weekly digital version. #10 features a familiar face. If I had known my composite scorecard was going to be shared with the world, I might have tried a little harder on those four-footers. I also hit this drive on #12 way right into the native.”

Although I wish there was some actual video of this happening… the recap below is ok – but I still want to see more. Don’t hesitate to click through the links and get involved. There is a remarkable lineup of 74 raffle items for every $50 you donate… and if your a serious golfer you do not want to miss this list.

Total Raised to Date: $82,115
What: A 108-golf marathon to raise money for Ben Cox, a Ballyneal caddie who was paralyzed from a severe skiing accident in March.
When: June 22, 2011 (update)
Where: Ballyneal Golf & Hunt Club – Holyoke, CO

How to Give:
Send a check payable to: Prairie Home Baptist Church (memo: Ballyneal fundraiser)

Prairie Home Baptist Church
P.O. Box 271
Haxtun, CO 80731

[YouTube] <— 82 views

A Collaboration of Two of My Brands

Posted on June 21, 2011 by hydle

Apple has chosen an Audi edit to showcase the new Final Cut Pro X which was just released today. It is always great to see my number 1 and number 2 brands working together.

Watch this revolutionary edit and look for this shot above (1:05)… and tell me you don’t want to go jump in an Audi R8 and do that.

Joy.

Travis Pastrana – Nitro City

Posted on June 15, 2011 by hydle

[YouTube] <— 33,437 I can't speak too crazy about the video - but it's good to know about a new place to play in Panama.

Rock Hard Rangé

Posted on June 10, 2011 by hydle

[YouTube] <— 395,449 If you can guess what this purpose of creating this video was for just by watching it... then you obviously must have been present at the Charles Schulz Celebrity Golf Event.

“Why not own a box Range’ for yourself? This product and accompanying television commercial were specifically designed to raise money for The Charles Schulz Celebrity Golf event, a 501 C3 charitable organization that has already donated over $2,000,000 to The Boys & Girls Clubs and other children’s charities throughout Sonoma County California.”

Talk about a creative way to finally see a non profit raise some money. 501 C3s — More humor please.

Progression of Sport – Half Pipe Skiing

Posted on May 27, 2011 by hydle

[YouTube] <— 304 This is authentically pushing the creative of freestyle skiing.

A Day in the Life of an Audi Driver

Posted on May 27, 2011 by hydle

[YouTube] <— 3,146 Marketing through education... genius.

Audi is a dominant force at Le Mans, winning 9 times in the last 11 years and it’s an aspect of Audi that perfectly exemplifies the Audi ethos and approach to engineering and product development. In short, it’s Vorsprung durch Technik in action.

In 1923, the winning LeMans team completed 128 laps in 24 hours. Last year, an Audi R15 TDI plus completed a record setting 397 laps.

Full Credits:
Agency: BBH London
Art Director: Kevin Stark
Client: Audi
Writer: Allan McNish
Writer: Nick Kidney
BBH Creative Director: Nick Kidney
BBH Creative Director: Kevin Stark
BBH Producer: Matt Towell
BBH Strategy Director: Neil Godber
BBH Strategy Director: Simeon Adams
BBH Team Manager: Polly Knowles
BBH Team Director: Simon Coles
Production Company: Passion Pictures
Director: Chris Hemming
Producer: Belle Buckley
Director of Photography: TBC
Post Production: Passion Pictures
Illustrator: Tim Marrs
Editing House: Passion Pictures
Sound: Factory Studios