Self-delusion and Self-loathing

Subscribe to the good words of Seth Godin

Two shores of the same river, either can get you into a lot of trouble.

Self-delusion is lying to yourself about how good you are. You might think you’re a world class designer or actor or chef or administrator or problem solver, but you might be merely well-intentioned, hard-working and pretty good. Which is fine, but pretty good is hardly remarkable. Telling yourself the truth about what you’ve got to market is the first step to marketing with success.

and…

Self-loathing is lying to yourself about how bad you are. You might think you’ve got nothing to add, that you’re a lame designer or actor or chef or administrator or problem solver, but you probably have the potential to be great. Awe-inspiringly great …if you’re willing to do the work, make the sacrifices and stop undercutting yourself. Supporting yourself with the truth about what you could market is the second step to marketing with success.

Top 10 August Viral

The top 10 picks for August, with links to view on YouTube:

1. Gillette – Amazing Roger Federer Trickshot, agency: N/A
2. Heal the Bay – The Majestic Plastic Bag, agency: DDB
3. SNCF – Bienvenue, Au Revoir, agency: Rhett & Link / Platinum Rye / PainePR
4. Carlton Draught – Slo Mo, agency: Clemenger BBDO
5. Cadbury – I Gotta Be Me, agency: Saatchi & Saatchi
6. Puma – After Hours Athlete, agency: Droga5
7. Google – Google New Baby, agency: Google Creative Lab
8. V Energy – Pomparkour Ladder Sport, agency: Colenso BBDO
9. Drench – Cubehead, agency: CHI & Partners
10. Orbit – The Dancer, agency: Electus / DumbDumb / Energy BBDO

Sports + Humor = Viral

Level 1 – Eye Trip Denver Premier

Join us in Denver on September 10th for the much anticipated World Premiere of Level 1 Productions 11th film – Eye Trip.

When: Friday, September 10th, 2010
Where: Cervantes’ Masterpiece Ballroommap
Doors: 8:00 pm
Egadz: 8:45 pm
Eye Trip: 9:30 pm
After Party: 11:00 pm
Tickets: Buy $12 Tickets ($15 at the door)

[iDevice Link] <— 12,772 views

Top Viral Ads of All Time

Just had an amazing marketing conversation with Jeremy keefer and this list just popped through my inbox — it definitely puts an exclamation point on the conversation we just had.

Top 10 Viral Ads By Unique Views
1. Blendtec – Will It Blend – In-house: 134.2 million views
2. Evian – Live Young – BETC Euro RSCG: 103.9 million views
3. Old Spice – Responses – Wieden & Kennedy: 57.1 million views
4. Pepsi – Gladiator – AMV BBDO: 46.7 million views
5. Microsoft – Xbox Project Natal – World Famous: 42.7 million views
6. Dove – Evolution – Ogilvy & Mather: 41.1 million views
7. T-Mobile – T-Mobile Dance – Saatchi & Saatchi: 35.5 million views
8. Doritos – Crash the Super Bowl 2010 – Goodby Silverstein & Partners: 34.2 million views
9. Old Spice – Odor Blocker – Wieden & Kennedy: 34 million views
10. DC Shoes – Gymkhana Two – In-house: 32.9 million views

[Read Full] <— if you want to learn something about marketing on the internets.

Todays Inspiration – Jim MacLaren


[iDevice Link] <— 20,027 views This is the ESPY presentation video for the 2005 Arthur Ashe Courage Award.

Take 10 minutes of your day and learn something. It may just change the remaining minutes of your life.

Jim MacLaren passed away Monday evening on August 30th.

[Triathlon Competitor Article]
[Jim MacLaren on the Today Show]

HYDLE – Nothin’ on You (feat. Bruno Mars)

[iDevice Link] <— 0 views [iTunes Song]

Apparently – this is what happens to me when I drink wine. Cashed out a Sauvignon Blanc and some Rose boxxles of wine last night and woke up to this being posted on the blog.

Positives:

  • I guess I get creative
  • I like to dance
  • I entertain myself

Negatives:

  • I nearly die

Top 10 Highest-Earning Athletes 2009-10

1. Tiger Woods, Golf – $105 million.
2. Floyd Mayweather , Boxing – $65 million.
3. Kobe Bryant, Basketball – $48 million.
4. Phil Mickleson, Golf – $46 million.
5. David Beckham, Soccer – $43.7 million.
6. Roger Federer, Tennis – $43 million.
7. LeBron James, Basketball – $42.8 million.
8. Manny Pacquiao – Boxing, $42 million.
9. Eli Manning, Football – $39.9 million.
10. Terrell Suggs, Football – $38.3 million.

[Read Full]

New iPods + iTunes + Apple TVs + Coldplay

Apple just announced an entirely new iPod lineup, iTunes 10 and a little black box known as a new Apple TV.

Although I personally prefer my original 5GB scroll wheel iPod – It looks like another holiday season is is going to be stuffed with Apple in our stockings.

iPod Shuffle:

2GB – 5 Colors – $49
Now with buttons, VoiceOver and a built-in clip

iPod Nano:

8GB – 7 Colors – $149
16GB – 7 Colors – $179
Features Multi-Touch display, built-in clip and incredibly small

iPod Touch:

8GB – $229
32GB – $299
64GB – $399
The iPod Touch now has FaceTime, Retina display, HD video recording and Game Center