[YouTube] <— 33,437
I can't speak too crazy about the video - but it's good to know about a new place to play in Panama.
Category Archives: Beverage
HYDLE + Nabor D – Sherpa House in Golden Colorado
[YouTube] <— 0
The Sherpa House in Golden, CO is amazing. Be sure you drink their authentic Sherpa House Ale from odell brewing company.
The Sherpa House restaurant and cultural center brings you the best of the Nepalese, Sherpa, Tibetan and Indian cuisine from the Himalaya. At least that is what the menu says… and take my word for it – the Tikka Masala and free range Yak Sizzla is amazing here – and affordable.
Namaste!
Scott Bristol – TGIF
Boston – Mr. Dooley’s
[YouTube] <— 24
If your in Boston - Go here.
This is my favorite place in Boston to consume beverages and visit with friends... and strangers.
77 Broad Street
Map: http://bit.ly/lCXrqv
Coors Light – Tiger Woods
[YouTube] <— 3.025
Coors Light is advertising their new "master of cold" not so funny and [not genius] super cold ads on YouTube. Other then completely attempting to rip off the old spice guy I can clearly say I’m not a fan of this ad. Quit trying so hard to be funny and just make something simple. Maybe Ice Cube can save the day.
So instead of the Master of Cold… here is the masters of golf in a Tiger spec ad [genius].
[YouTube] <— 76,822
BHTM 2011 at Red Rocks
Big Head Todd is coming back “as usual” for the first must attend summer concert at Red Rocks. This years show is on June 11th, 2011 with opening by Guster. Get your tickets.
Here is a walk down memory lane:
[iDevice Link] <— 194
Level 1 — Parker White Does Japan
[iDevice Link] <— 5,467 Straight from the horses mouth... can't wait to see more skiing content drop regarding Level 1's new movie "After Dark."
“Monster athlete Parker White made his way to Hokkaido, Japan with Level 1 for two weeks in February to chase pow, pillows, and Japanese schoolgirls. The crew saw as much sun as snow for the duration of the trip, but a few smaller cycles dumped enough snow to make it all worthwhile. Parker gives us the rundown on his first experience in the Land of the Rising Sun, and a look at some of the B-shots and outtakes. Stay tuned for more updates, info, and behind-the-scenes antics from Level 1’s Fall 2011 release, “After Dark.”
Cravendale – Cats with Thumbs
[iDevice Link] <— 141,504 I don't like cats - but I love Wieden + Kennedy... and their London Group nailed another. Follow Bertrum the cat on The Twit or F-book.
Just look at Bertrum’s facebook photos… he is an incredible scrabble player.
Genius.
Full Credits
Agency: Wieden + Kennedy London
Client: Cravendale
Creative Director: Sam Heath
Agency: Wieden + Kennedy London
Creative Director: Chris Groom
Creative: Hollie Sayers
Creative: Freddie Powell
Agency Producer: Lucy Russell
Planner: Theo Izzard Brown
Media Planning: Carat
Production Company: Smith and Jones Films
Director: Ulf Johansson
Production Company Producer: Philippa Smith
Offline Editor: The Whitehouse
Editor: Russell Icke
Post Production: MPC
Lead Flame/VFX Supervisor: Kamen Markov
Assist Flame: Richard McKeand
Assist Nuke: Ryan Hadfield
Assist Nuke: Heather Goodenough
Assist Nuke: Neil Griffiths
Matte Painter: Charlotte Tyson
Telecine: Jean Clement Soret
Post Producer: Josh King
Sound Studio: Wave London
Engineer: Jack Sedgwick
Music: Tonic Music
Composer: Multiverse
Super Bowl Advertisement Rankings
I haven’t concluded my super bowl ad recap yet, but as usual… rankings are coming in from all over.
Animal Ads Resonate with Viewers
The overall number one ad with viewers (overall score of about 72.3) was “Saluting Beaver” from Bridgestone, featuring a motorist who is able to avoid hitting a beaver and then plunging into a river thanks to tire traction (and a little rodent-supplied assistance). “Saluting Beaver” scored first in both emotion ranking (evoking most possible positive and least possible negative emotions) and water cooler ranking (likelihood of participants discussing the ad at the water cooler the next day), and third in interest ranking (how well it held the interest of viewers).
Meanwhile, the self-explanatory “Dog Party” ad from Bud Light, which came in third overall, ranked first in viewer interest.
Automotive Ads Take Three Top 10 Spots
Three of the top 10 ads, including the number one ad, were for autos or automotive products. Two ads were for snack food, and one ad promoted a product in each of the following five categories: the NFL, beer, film, soda, and online portal.
1929 Miller Expense Report
Top 10 December Viral
[iDevice Link] <— 4,875 views Top 10 Most-shared Online Videos December 2010
1. DC Shoes – Ken Block’s Gymkhana Three, Part 2 – Ultimate Playground, L’Autodrome
2. Danny MacAskill – Way Back Home
3. TAC Campaign – 20-Year Anniversary Retrospective
4. Coca-Cola: Snow Globes: Coca-Cola 2010 Christmas Commercial
5. Nike Basketball: Michael Jordan’s Response to LeBron James What Should I Do Commercial
6. Evian – Roller Babies
7. T-Mobile – Welcome Back
8. NSFW – A Hunter Shoots A Bear
9. DC Shoes – Ken Block’s Gymkhana Two, The Infomercial
10. Heineken – The Entrance
Genius: 4, 10
Not: 7
HYDLE – Pete Coors in the House
[iDevice Link] <— 0 views. What a lovely day to visit the Coors Complex in Golden, Colorado... only to find a celebrity bartender serving free beer. Pete Coors - It was great to finally meet you after all these years of evangelizing your products. We will see you in the near future. Round of Applause for the Banquet Beer.
A Friendly Reminder to Everyone
Top 10 August Viral
The top 10 picks for August, with links to view on YouTube:
1. Gillette – Amazing Roger Federer Trickshot, agency: N/A
2. Heal the Bay – The Majestic Plastic Bag, agency: DDB
3. SNCF – Bienvenue, Au Revoir, agency: Rhett & Link / Platinum Rye / PainePR
4. Carlton Draught – Slo Mo, agency: Clemenger BBDO
5. Cadbury – I Gotta Be Me, agency: Saatchi & Saatchi
6. Puma – After Hours Athlete, agency: Droga5
7. Google – Google New Baby, agency: Google Creative Lab
8. V Energy – Pomparkour Ladder Sport, agency: Colenso BBDO
9. Drench – Cubehead, agency: CHI & Partners
10. Orbit – The Dancer, agency: Electus / DumbDumb / Energy BBDO
Sports + Humor = Viral
Top Viral Ads of All Time
Just had an amazing marketing conversation with Jeremy keefer and this list just popped through my inbox — it definitely puts an exclamation point on the conversation we just had.
Top 10 Viral Ads By Unique Views
1. Blendtec – Will It Blend – In-house: 134.2 million views
2. Evian – Live Young – BETC Euro RSCG: 103.9 million views
3. Old Spice – Responses – Wieden & Kennedy: 57.1 million views
4. Pepsi – Gladiator – AMV BBDO: 46.7 million views
5. Microsoft – Xbox Project Natal – World Famous: 42.7 million views
6. Dove – Evolution – Ogilvy & Mather: 41.1 million views
7. T-Mobile – T-Mobile Dance – Saatchi & Saatchi: 35.5 million views
8. Doritos – Crash the Super Bowl 2010 – Goodby Silverstein & Partners: 34.2 million views
9. Old Spice – Odor Blocker – Wieden & Kennedy: 34 million views
10. DC Shoes – Gymkhana Two – In-house: 32.9 million views
[Read Full] <— if you want to learn something about marketing on the internets.



