Ted Archuleta – Zulu Warrior

In rugby when you score your first try, you are required to remove your clothes, either after the match or at the social and run around naked. This is the Zulu Warrior tradition.

Sunday, April 29th, I complete my first tri; a Triathlon that is! I competed in the Blaster Blast Triathlon held at the Colorado School of Mines. I knew that when I woke up and it wasn’t snowing that it was going to be a good day. It snowed at this event last year. I got to the transition zone around 8am and found a spot all the way in the back. Apparently the T-Zone opened at 7am and all the close spots were already taken. Since this was my first triathlon, I didn’t really care. I didn’t let it bother me and I focused on keeping things simple.


After I was set up, I took in a few more calories and headed into the pool area. They opened the lanes to warm up, so I did a quick lap and felt great. I stood in line and got my number drawn on my arm and leg. #1757, this was AWESOME and I think that’s when I really started getting amp’d up for the competition. The fastest swimmers started first, three to a lane, and once a lane opened up, another three racers started. I didn’t get into the water until 9:45, so it gave me plenty of time to freak out!

Finally, my turn to play. I jumped in the water and the lady asked me my number, I told her and she said ready, GO! and remotely started my timing chip. I was off to a great start, until one of the guys in my lane passed me. I had never swum with three to a lane and it was stressful. I tried to remain calm and just fall into a rhythm. Success! I finally got into a groove and knocked it out. Luckily, there were some nice volunteers to count my laps, or else, I’m pretty sure I’d still be swimming.

I got out of the pool 2nd in my group. I was definitely winded and my legs felt like Jell-O, but I got in and out of the T1 in a decent time. The first part of the bike was downhill which gave me plenty of time to zip up my jersey and take in more calories. I immediately ate another gel pack and four big gulps of EnduroxR4. The first part of the trail was extremely technical, so I was really glad I had ridden my road bike. I went out hard and started passing people. It was an out and back on the Clear Creek trail. I felt at home on my bike and pushed it pretty hard. I got to the turn around with a smile on my face, time to tackle the big hill back into Golden. I took in more calories and really hit the corners hard, I was feeling winded on the climb, but my legs responded amazingly when I asked them for one last push up the steepest part. I past four more people and caught a second wind near the T-Zone when I saw Stephanie Moose cheering me on.

I sat down and tore off the biking gear and put on my Moose gear, it was time to go catch some more people. The first part of the run was uphill. I felt sluggish, but when I saw other people suffering I pushed through and passed a lady just before the downhill. I was able to recover a lot during the long ¾ mile downhill section. When it flattened out I saw the guy from my swim lane that had gotten out first. I was feeling great, so instead of waiting I decide to kick it now around 1.5 mile marker. What goes down must come up, the second mile was back up the hill, but I was ready for it and it really played into my strengths. I opened a large gap between the other runners behind me. I came back through the original transition area one last time to some more cheering fans and it was literally all downhill from there. I sprinted the last 200 meters and caught an unsuspecting guy right at the line.

Whew! It was over, just like that. I got full body chills when I thought to myself, Ted, you’re a Triathlete!

Here are my RESULTS

Sixpoint Resin Trailer


[YouTubeUlar] <— 15,523 Researching hops and hops and homebrew and varieties of hopscotching in a glass - I find this. Sixpoint has some interesting beer content they are releasing - but don't send the viewer anywhere for more info - hence no link On a random RAW note - we learn that Hydle Ale has 12 different varieties of hops. This is why I’m not a master brewer – Luke is.

I just drink it.

How is that for ramblings?

Google Chrome – Coffee


[YouTubeUlar] <— 183,342 Lifestyle marketing with a professional wrapper. Google machines have just put an emotional tie into browsing the intermanets ... fantastic work. I just downloaded Chromeo and pulled stallin’ Safari from the dock.

Genius.

Porch Song - The Meemies - EP Porch Song – The Meemies – EP

Electric Guest – This Head I Hold


[YouTubeUlar] <— 13,402 Don't know why... or how... or where this random Electric Guest music video came from. But it passed my retinas and I think it has some interesting editing / ideas and creative qualities. I will know if it sticks with me after a couple more views... or buy the song. This Head I Hold - Mondo This Head I Hold – Mondo

Seth Godin – People Strategy

Subscribe to the good words of Seth Godin

Hard to imagine a consultant or investor asking the CMO, “so, what’s your telephone strategy?”

We don’t have a telephone strategy. The telephone is a tool, a simple medium, and it’s only purpose is to connect us to interested human beings.

And then the internet comes along and it’s mysterious and suddenly we need an email strategy and a social media strategy and a web strategy and a mobile strategy.

No, we don’t.

It’s still people. We still have one and only one thing that matters, and it’s people.

All of these media are conduits, they are tools that human beings use to waste time or communicate or calculate or engage or learn. Behind each of the tools is a person. Do you have a story to tell that person? An engagement or a benefit to offer them?

Figure out the people part and the technology gets a whole lot simpler.

Old Spice – Believe In Your Smellf


[YouTubeUlar] <— 116,752 I Love Awesomeness – The Delorean and The MixTape make an appearance in Old Spice’s latest ‘Champion’ line of deodorant.

Repeat after me… I am the best.
I have big muscles… and cool hair.
I have a sophisticated and diverse group of friends.
I own an environmentally responsible sports sedan.
I’m breaking up with Heather Graham because I need my space.
I am winning… all the sports.
I believe in myself.

Genius.

Full Credits:

Agency – Wieden + Kennedy (Portland)

Brain Farm Digital Cinema 2012 Reel


[YouTubeUlar] <— 23,862 Brain Farm (Think Red Bull) Digital Cinema is starting to grab some subscribers on their 10 YouTubular videos. If you think this is some amazing footage from the past year... wait until they start releasing videos captured with their new toy [5,046]

[Brain Farm Homepage]
[Snaproll + Brain Farm]

I Love Awesomeness – Bubba Watson on Dave Letterman


[YouTubeUlar] <— 107,277 While paying my State Farm semi-annual home insurance policy today and describing the rules behind ILA's first golf event "The Gong" ... my agent Scott Bristol simply asked me if I caught Bubba Watson on David Letterman the other night. To which he stated “It was awesome.”

Since I Love Awesomeness I had to check it out… and Scott – you were right.

At 3:20 Dave Letterman – who knows absolutely nothing about golf… asks Bubba how he would describe his personal approach to golf?

Bubba simply states…

“Pppppft – Awesome”

David later asks…

“Having won, probably the most treasured major… does this take pressure off a golfer, or put pressure on a golfer? What does this do to Bubba golf? Will you continue to be awesome? – I guess is what I am trying to say.”

ILA

Golf Boys


[YouTubeUlar] <— 3,373,414 [The Making of Golf Boys – Video] <— 251,390 When I first saw this video last summer... I hesitated to post it. I didn't think golf was ready for something like this - even though it was beyond ready. Now that Bubba Watson cashed out on winning the masters - the viraladditity of this video and the Golf Boys is set to take off again. Oh Oh Oh - Single - Golf BoysOh Oh Oh – Single – Golf Boys

Congratulations Bubba – what a fun easter day watching you win.

“There’s always something out there… but the most important part is just trying to have fun.

You’re welcome.”

PGA Tour video on [Getting to know Bubba] <— 63,224 Individual Golf Boys YouTube Channels: [Bubba Watson] <— 3,115 [Ben Crane] <— 4,920 [Rickie Fowler] <— Run by Puma :( Ben Crane is such a character... he wins hands down for creative content. Just see what he has to say about [slow play] <—343,521

Audi – e-tron Sound of the Future


[YouTubeUlar] <— 340 views

“Audi’s future e-tron models will cover long distances powered by practically silent electric motors. To ensure that pedestrians in urban settings will hear them, the brand has developed a synthetic solution: Audi e-sound.”

Silent electric with artificial sweetening. What would your Audi e-tron R8 sound like?