The New Audi Quattro – Happy 30 Years

[iDevice Link] <— 1.447 views

There is a new car on the block. A concept Audi Quattro to celebrate the last 30 years of the most advanced 4 wheel drive system in the world.

[View Microsite]*

*Atrocious music (they should have learned from themselves <— 31,316)... but the history lessons are good. Almost Genius.

Bon Appetit

[iDevice Link] <— 14,306 views Genius. Full Credits Agency: Wieden + Kennedy, London Client: Lurpak Executive Creative Director: Tony Davidson Executive Creative Director: Kim Papworth Creative Director: Ray Shaughnessy Creative Director: Dan Norris Producer: Anna Smith Production Company: Stink Director: Martin Krejci Producer: Louise Gagan Post Production Facility: Framestore Lead Flame Artist: Tom Sparks Lead Flame Artist: Jonathan Hairman Online Producer: Sarah Hiddlestone Edit Facility: Whitehouse Editor: Filip Malasek Sound Facility: Wave Sound Engineer: Aaron Reynolds

Your Welcome, Hydle

Thank You from NIMBUS INDEPENDENT on Vimeo.

Thank You is exactly what the title states; a thank you to everyone who watches Nimbus.

Thank You begins by interviewing individuals from every walk of life about how they predict the winter. The movie then recaps the best of the last three years of Nimbus. Enjoy!

Nimbus Independent was started in 2007 by Eric Pollard in collaboration with Pep Fujas, Andy Mahre, and Chris Bencheter. The four like minded skiers began Nimbus to bring a different perspective to the world of ski movies.

For more please subscribe on Vimeo and visit:

http://NimbusIndependent.com/
Facebook.com/NimbusIndependent

Top 10 December Viral

[iDevice Link] <— 4,875 views Top 10 Most-shared Online Videos December 2010

1. DC Shoes – Ken Block’s Gymkhana Three, Part 2 – Ultimate Playground, L’Autodrome
2. Danny MacAskill – Way Back Home
3. TAC Campaign – 20-Year Anniversary Retrospective
4. Coca-Cola: Snow Globes: Coca-Cola 2010 Christmas Commercial
5. Nike Basketball: Michael Jordan’s Response to LeBron James What Should I Do Commercial
6. Evian – Roller Babies
7. T-Mobile – Welcome Back
8. NSFW – A Hunter Shoots A Bear
9. DC Shoes – Ken Block’s Gymkhana Two, The Infomercial
10. Heineken – The Entrance

Genius: 4, 10
Not: 7

[READ FULL]

2010 Old Spice Case Study

[iDevice Link] <— 6,400 views Cementing Old Spice as the number 1 brand of body wash for men. How did they do it? Just watch. I think we can cleanly say Old Spice has won this game... even though they were a little late to the game.

Successful Man Cleaning and Grooming Internet Campaigns:
2010 – Old Spice
2008 – Axe Detailer
2006 – Philips Body Groom

Oh Oh – OREO

[iDevice Link <— 282,295 views. Which is more experiential - People viewing this live in a mall somewhere across the world? Or sitting here in front of my computer... watching people view this simplistic creative masterpiece? Who wins? Genius. Notes: Linked Orea Webcam Commercial in description <— 50,011 Banned Oreo Webcam Commercial <— 169

Red Sucks

[iDevice Link] <— 10,091 views. If there were awards for suckiness, Red would take first place. 'Cause it sucks. http://www.redresort.com/sucks.

Unacceptable is the new Acceptable. Genius.
Good repost Brett Wilhelm via Lynsey Dyer.

Hit me on my Pre-Pay

Am I ahead of the curve… or behind?

I feel special – Only 8% of the american public are considering standard cell phone purchases in the future. Which happens to be the exact same percentage of people considering the new Windows phone.

What happened America? Apple used to own only 8% of the ENTIRE computing world… and now they own everything. Yin Yang – maybe a Windows Phone will be my future? Their ad campaign is certainly genius enough.

But since they don’t allow you embed their commercials (horrible microsoft – but traditional to your brand) – they just got dropped to almost.

Not for me.

I Couldn’t Say It Any Better

[iDevice Link] <— 758,162 views 21st century enlightenment • bringing discourse to life • tackling social challenges I'm becoming a super fan of theRSA.org – But don’t visit their website because it is atrocious. You can’t preach such amazingly inspiring ideas yet follow the exact same “paradigm of crappy web design”. My jingle.

Almost Genius.

Lucky they have an app for that.

Nike: Rise

[iDevice Link] <— 1,906,481 views

“LeBron James asks for advice. In this spot, James seems to only stir up the antipathy that was directed toward him around his overly-publicized move to Miami. Doth he protest too much?”
Creativity

Wieden + Kennedy Portland are still at it.
Basketball – welcome back.
Genius.

Freeway Concert

Sorry — this is hysterically genius. As long as nobody dies in a stunt like this… it is a fair reminder to not take life too seriously.

And to maybe think about homeless american children.

[CBS Los Angeles]
[Imperial Stars]
[iTunes – Traffic Jam 101]