WORLD NEWS FLASH – The Internet is Larger then the Televisions

Posted on April 7, 2010 by hydle

According to the latest Infinite Dial study by Arbitron and Edison Research…

The internet has surpassed TV as the “most essential” medium.

Wait – read that again. For the first time, the internet surpassed TV as the “most essential” medium.

49% of those studied said they would eliminate the TV over 48% who said they would eliminate the internets. 3% were apparently missing.

In other news – 24% of us have listened to an iPod in an automobile at some point in out lives after we turned older then 12 and 54% of us who own a “portable digital music device” have connected it into our cars.

[Interesting Read]

Female Control

Posted on April 5, 2010 by hydle

[iPhone Video Link]

Being out of touch with pop culture is a bad thing. Luckily I spent a night with my couture connoisseur of female creative power… and she caught me up to speed. Cousin Elizabeth – thank you for the wine and dine … and the new queen of pop experience.

What I enjoy seeing here is the Michael Jackson’esque resemblance of story line music videos – along with the processes’ of technology regression. Look for them.

Enjoy.

Nike Air

Posted on April 1, 2010 by hydle

Notice the length of this video. Genius.

Axe Detailer – Clean Your Balls

Posted on March 29, 2010 by hydle

[iDevice Link] <— repost on 01.04.11 441,891 views Similar to the 2006 success of the Philips Body Groom – AXE knows how to play the “lets market on the internets” game too.

It’s good to revisit genius marketing and look back at the 2008 launch of the AXE Detailer.

Successful? Don’t just take my word for it.

Take care when using on sensitive areas.

Vegas Extreme Skydiving – √

Posted on March 24, 2010 by hydle

[iDevice Link] <— 89 views March 20th, 2010 - By far one of the most relaxing experiences of all time. If you jump at Vegas Extreme Skydiving – You want to jump with Brian Moler. Request him and tip large. Tell him the crazy skydiver from denver sent you.

RJ, Dan, Dave, Mike … What an amazing feeling and opportunity.
Thank you so much.

Rally Drift – Monster vs Redbull vs Rockstar

Posted on March 23, 2010 by hydle

In November we saw Tanner and his new 600HP Scion V8 at SEMA in Vegas. It is good to finally see it in action.

Basically…

Red Bull has Travis Pastrana
Monster has Ken Block
Rockstar has Tanner Foust

… and they have all made somewhat unique YouTubes.

So who wins?

Monster	Ken Block	June 1st, 2009	Gymkhana Two
Red Bull	Travis Pastrana	Dec 23rd, 2009	Making of teaser
		Dec 31st, 2009	New Years No Limits (Live)
Rockstar	Tanner Foust	Feb 22nd, 2010	Mulholland Teaser
		March 15th, 2010	Mulholland Drift
		April 5th, 2010	Behind the Scenes

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. In depth review to appear here:
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Today from Gapingvoid

Posted on March 8, 2010 by hydle

2009 Media Elements

Posted on February 15, 2010 by hydle

In 2009 I averaged just over 69 captured media elements a day which is directly on par with the last three years.

I shot 9,582 videos and 14,304 photos on the canon. 1,421 came from the iPhone which is no longer a daily pocket device for me.

Bud Light – Clothing Drive

Posted on February 4, 2010 by hydle

[YouTubeUlar] <— 355,326 (repost on 4/7/13) Swear Jar meets Clothing Drive. I’m not a fan of Bud Light as a consumable beverage, but I am a fan of how much money Bundweiser spends on marketing. Especially on internets only releases.

This commercial I do not believe is unique enough or cut well enough to make me a believer. Some good ideas and scenes, but just a little too long for my liking.

However uniquely similar to Swear Jar… should have made this one a minute too.

Not Genius.