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Golden, CO

2011 LDA Tour Schedule

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[iDevice Link] <— 1,159

ROANOKE, TEXAS (February 7, 2011) – Long Drivers of America (LDA) today released its complete schedule for 2011 tour events, beginning with the Mesquite Shootout in Mesquite, Nev. on Sunday, March 6.

The 2011 LDA Tour Stops:

Mesquite Shootout
Mesquite Sports and Event Complex
Mesquite, Nevada
March 6 (Sunday)
Defending Champion: Jason Eslinger

Alligator Alley Shootout
Heron Bay Golf Club
Coral Springs, Florida
April 2 (Saturday)
(New Event)

Texas Shootout
City Pointe Driving Range
Dallas, Texas
April 30 (Saturday)
Defending Champion: Jamie Sadlowski

Tennessee Shootout
Graysburg Hills Golf Course
Greeneville, Tennessee
June 9 (Thursday) – June 10 (Friday)
Defending Champion: Kyle Blakely

Keystone Shootout
Greens of Greenville
Greenville, Pennsylvania
August 14 (Sunday)
(New Event)

Mile High Shootout
Heritage at Westmoor Golf Course
Westminster, Colorado
September 17 (Saturday)
Defending Champion: Kevin Shook

Chrysler – Born of Fire (Imported from Detroit)

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Super Bowl Ad favorites are coming in from every direction. Lets jump into who was in charge of some of these creative pieces.

[iDevice Link] <— 3,722,503 Super Bowl XLV Advertisement Brand – Chrystler
Commercial Name – Born of Fire (Imported from Detroit)

Hydle Ranking – Almost Genius
Eminem previously appeared in a “Brisk” Super Bowl Ad that blatantly states why he does NOT do commercials prior to this Chrysler ad running. Whether it was unfortunate timing or not… the two ads did not jive with me.

Full Credits
Agency: Wieden + Kennedy Portland
Client: Chrysler
Creative Director: Aaron Allen
Creative Director: Joe Staples
Copywriter: Joe Staples
Copywriter: Mark Fitzloff
Copywriter: Kevin Jones
Copywriter: Greg Rutter
Copywriter: Dan Kroeger
Art Director: Jimm Lasser
Producer: Bob Wendt
Executive Creative Director: Mark Fitzloff
Executive Creative Director: Susan Hoffman
Agency Executive Producer: Ben Grylewicz
Production Company: Serial Pictures
Director: Samuel Bayer
Executive Producer: Violaine Etienne
Line Producer: Martha English
Director of Photography: Samuel Bayer
Editorial Company: Joint
Editor: Tommy Harden
Post Producer: Jennifer Patterson
Post Executive Producer: Patty Brebner
VFX Company: Method
VFX Executive Producer: Robert Owens
Flame Artist: Claus Hansen
VFX Producer: Ashley Zastrow
Titles/Graphics: A52
Music & Sound Company: Que Chevere Music
Music & Sound Company: Sync2Picture
Music & Sound Company: Shady Records
Composer: Marshall Mathers
Composer: Jeff Bass
Composer: Luis Resto
Composer: Rhys Chatham
Sound Designer: Luis Resto
Mix Company: Eleven
Mixer: Jeff Payne
Producer: DJ Fox-Engstrom

Super Bowl Advertisement Rankings

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I haven’t concluded my super bowl ad recap yet, but as usual… rankings are coming in from all over.

Animal Ads Resonate with Viewers
The overall number one ad with viewers (overall score of about 72.3) was “Saluting Beaver” from Bridgestone, featuring a motorist who is able to avoid hitting a beaver and then plunging into a river thanks to tire traction (and a little rodent-supplied assistance). “Saluting Beaver” scored first in both emotion ranking (evoking most possible positive and least possible negative emotions) and water cooler ranking (likelihood of participants discussing the ad at the water cooler the next day), and third in interest ranking (how well it held the interest of viewers).

Meanwhile, the self-explanatory “Dog Party” ad from Bud Light, which came in third overall, ranked first in viewer interest.

Automotive Ads Take Three Top 10 Spots
Three of the top 10 ads, including the number one ad, were for autos or automotive products. Two ads were for snack food, and one ad promoted a product in each of the following five categories: the NFL, beer, film, soda, and online portal.

[Read Full]

Big Wave Skiing – Chuck Patterson Skiing Jaws

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“Chuck Patterson is a former pro Freeskier, a professional Waterman, and one of the most fearless humans we’ve ever met. After a brief experiment with skiing on waves several years ago, Chuck’s passion for the idea was re-lit after watching Mike Douglas and Cody Townsend ski the waves of Maui in 2009. In January 2011, Chuck followed the biggest swell of the year to Maui, to see if he could see if he could successfully ski Pe’ahi or ‘Jaws’ — one of the most powerful waves on earth”

Stolen post from UnofficialNetworks.

In and Out

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Subscribe to the good words of Seth Godin

That’s one of the most important decisions you’ll make today.

How much time and effort should be spent on intake, on inbound messages, on absorbing data…

and how much time and effort should be invested in output, in creating something new.

There used to be a significant limit on available intake. Once you read all the books in the college library on your topic, it was time to start writing.

Now that the availability of opinions, expertise and email is infinite, I think the last part of that sentence is the most important:

Time to start writing.

Or whatever it is you’re not doing, merely planning on doing.

The New Audi Quattro – Happy 30 Years

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[iDevice Link] <— 1.447 views

There is a new car on the block. A concept Audi Quattro to celebrate the last 30 years of the most advanced 4 wheel drive system in the world.

[View Microsite]*

*Atrocious music (they should have learned from themselves <— 31,316)... but the history lessons are good. Almost Genius.