Category Archives: Ideas

Hugh MacLeod – Own It

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“Owning it” means being in control of your craft. The feeling that you got successful because you earned it fair and square, not just because you got lucky.

And that can take decades. In my case, I didn’t get successful at cartooning because I was tremendously talented at it from the age of ten, I wasn’t. I got good because I liked doing it and continually wanted to get better… and kept at it for many, many years.

You can own your career, control your own destiny; You don’t have to go for the executive position.. that is unless, it is something that you really want to own.

This idea of “ownership” is very much aligned with “mastery”. It can be in art, finance, law or lawn care. It involve sacrifice, dedication and time. Is it worth it? That is for you to decide, but from where I sit, it is one of life’s great treasures.

Hugh MacLeod – #YayHappy

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Hydle to Hugh MacLeod - #YayHappy

Make It Happen

When I was younger, I thought love just kinda happened. You met a girl/boy, you liked him/her, he/she liked you, then suddenly BAM!!!! Fireworks and happy ever after.

Luckily (as it turns out), it doesn’t work that way. It takes effort and deliberation. You gotta be proactive. “Random” might get you laid on occasion, but that’s about it.

That being said, it’s still a very happy cartoon… #YayHappy.

TOTD – Your Sliver

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Hydle - You Can Not Have It All - Hugh

What I have to say:

Think about this on all aspects of life. The brands you choose, the places we choose to live and the friends and relationships we choose to be in.

Pick your sliver well … my friends. Or better yet – with business, we have the ability to create our sliver.

Lets party guys!

What Hugh MacLeod had to say:

“Usually, the deal here is, I draw a cartoon and then write something to go along with it. Some little philosophical add-on to balance it out, etc.

But I got stuck with this one.

The meaning of this cartoon is just so self-evident to me that I really don’t think adding anything will do it justice.

So I’ll just shut up now…

No. Really.”

Audi – 2012 Brand Movie

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[528,579] <— YouTubeUlar This reminds me... Where is the Hydle 2012 Brand Video? Awesomeness Blackbox Case VersaTowel ColoradoFlags Capper HydleAle This line up... is lining up.

Hugh MacLeod – Don’t Be Boring

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“As Russell Davies, the UK ad executive says, “A brand’s first job is to be interesting.”

Once you are interesting, every contact with every customer, supplier, and stakeholder becomes easier. When you look at how commodity products and services are differentiated from their competition, it always comes back to the successful ones being more interesting – usually in an unexpected way.

Yes, quality matters. Yes, price matters. Yes, all the stuff you learned in “B” school matters. But what matters most to your customers is that you are smarter, quirkier, cooler, and more determined than the next guy. Once you are able to project these human traits to the world, customers and prospects are drawn to you.

This is for the guys who still think that the only way to market is through explaining product benefits and price advantages. Because being more human and showing that you are different, with personality and purpose, is even more important.”

Les Hydle Memorial Service

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Leslie Kenneth Les Hydle - Hydle.com - Pure Dad

There will be a memorial service to celebrate the life of my father, Leslie Kenneth Hydle at Crown Hill Cemetery on Friday, June 15 at 4:00pm. A kickass reception and musically inspired evening will follow.

This will be an afternoon of good music, amazing stories and incredible celebration of the life of my father of the year. Did you know he won father of the year? Twice!!

If you had a connection with Les – and I know A LOT of you did!… please do not hesitate to show your appreciation and make an appearance. Did I say amazing music? This is going to be a show you will not want miss.

Memorial Service
Friday, June 15, 2012
4:00p.m.

Pavilion of Reflection
7777 W. 29th Ave.
Wheat Ridge, Colorado 80033
303-233-4611

If you would like to publicly share memories of Les … please leave a comment on our event page or visit his online obituary.

Every last thought, prayer, visit, note and gift has been deeply felt by our family and my family and I thank you.

[Facebook Event Link]
[Obituary of Les Hydle]

Goodbye Father

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20120611-100412.jpg

Hydle update — Yes, it is true… My father Les Hydle was put to rest last night, Sunday June 10th, 2012 at 10:00pm after suffering traumatic injuries from a motorcycle crash only 2 blocks from my home. He was not at fault in this accident … A driver turned left directly in front of him as he was leaving my neighborhood following a heartfelt visit to show me his newly purchased 2008 Yamaha Venture. This bike was his dream.

I was fortunate to have the opportunity of spending the last waking hour of my fathers life showing him adventures and telling him stories from incredible projects I have recently worked on. I made him sit and listen to music… the way he used to make me when I was a kid. He loved music – and he loved the music I was sharing with him. Our final moment will never be forgotten.

I can not say enough to all the support I have received from all my friends and family. Every visit, note, message, gift, thought and prayer has been felt and my family and I thank you.

I love you dad. And thank you for giving me the opportunity to watch you rev your engine one last time, and ride off on your new dream.

[My Father’s Final Playlist]
—

Tony Fadell – What is the source of your creativity?

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[Vimeo] <— 5,786 I was lucky enough to meet Tony Fadell in 2002 at Apples World Wide Developers Conference. He was a busy guy... but we connected for a brief conversation about awesomeness. He went on to create some of the most amazing gidgets and gadgets we carry in our pockets at Apple and is now working on an automagically self programming thermostat that you just want to hold.

Cheers to 99% for standing him up and asking some decent questions.

[Nest Learning Thermostat]
[Ars Technica Review]

HYDLE – TSOIGDH

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In the history of HYDLE.com… this ridiculous “TSOIGDH” entry marks my 999th public blog post since May of 2009 – When I started this crazy world of blogging ideas, thoughts and Genius vs. Not Genius intermanents and social media successes or failures.

So for the sake of getting google credit for it…

“TSOIGDH” = TURNING SHIT ON IT’S GOD DAMN HEAD

Turning shit on it’s god damn head is going to be my 1 single inspiration for the next 999 blogpost entries. I can’t wait to open up my connection layer for all my loyal readers… so I can start finding out who you actually are.

Cheers to 999!

TSOIGDH

TED – David Blaine – Breaking Records

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[YouTubeUlar] <— 1,235,349 If you ask David Blaine what magic means to him - he may answer you with this...

“It’s practice, it’s training and experimenting. While pushing through the pain to be the best that I can be.”

But he is going to take 20 of your minutes and travel through several amazing stories describing how he accomplished holding his breath for 17 minutes and 4 seconds before he gets there.

Amazing.